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Campaigners warn about drinking

6th February 2012

The government has launched a television advertising campaign which warns people against drinking "a little too much" alcohol.

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The campaign highlights the risk of illness such as heart disease and cancer, which are increased by drinking.

The government says drinking two glasses of wine or pints of beer a day can triple the danger of mouth cancer.

The Change4Life campaign says drinkers should not "regularly exceed" the recommended limits of 3-4 units per day for men, and 2-3 units for women.

The government has also published information from a poll of 2,100 people, which was carried out to determine if people knew about the dangers of consuming too much alcohol.

The poll showed that 85% of people did not realise that drinking increased the danger of developing breast cancer.

The information also showed two thirds of respondents did not know it increased the risk of bowel cancer and 37% did not realise it decreased fertility.

Chief Medical Officer for England Prof Dame Sally Davis said: "Drinking too much is a major public health issue."

"This campaign highlights how easy it can be to use a glass of wine or beer to unwind at the end of a busy day but these drinks stack up and can increase your risk of high blood pressure, cancer or liver disease."

Dr Mike Knapton, associate medical director at the British Heart Foundation, said: "An estimated 10 million Britons drink more than the recommended limits for alcohol, which puts one in five of us at increased risk of heart disease, stroke, high blood pressure and weight gain."

"There's absolutely no reason why we can't all enjoy our favourite tipple in moderation, but don't underestimate the health risks when one glass becomes two or three on a regular basis." 

 

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