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'Christmas to remember' campaign launched

6th December 2012

Actress Carey Mulligan and Prime Minister David Cameron have launched the ‘Christmas to remember’ campaign.

The campaign aims to raise awareness of dementia and encourage people to take appropriate action if they spot signs of the condition in family or friends over the festive season.

Launched at Downing Street, it is a joint digital campaign from Number 10, Department of Health and Alzheimer’s Society. People with dementia, carers, celebrities and the public are being encouraged to share their Christmas memories to help highlight dementia as an issue.

 

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