Cola drink ad banned19th January 2011
The Advertising Standards Authority has banned an advertisement for Coca-Cola’s Vitamin Water for claiming that the drink is "nutritious" when it contains up to five teaspoons of sugar.
Three people complained that the poster for Vitamin Water was misleading for using the word "nutritious'' in the catchline, with one of them saying they believed each 500ml bottle contained more than 30g of sugar. Coca-Cola said the product actually contained 23g of sugar per 500ml and has defended the use of the word "nutritious".
Share this page
There are no comments for this article, be the first to comment!
Post your comment
Only registered users can comment. Fill in your e-mail address for quick registration.
Title: Cola drink ad banned
Author: Mark Nicholls
Article Id: 17277
Date Added: 19th Jan 2011