FAQ
Log In
Friday 25th May 2018
News
 › 
 › 

Misleading three a day ad

12th June 2008

The Advertising Standards Authority has agreed an advertisement for Nestle cereal which promotes three portions of wholegrains a day is "misleading".

In response to a number of complaints about the television advertisement the ASA said: "We consider that the similarity between the 'three-a-day' phrase used in the ad and the government's 'five-a-day' recommendation for fruit and vegetables could cause confusion among viewers."


 

 

Share this page

Comments

There are no comments for this article, be the first to comment!


Post your comment

Only registered users can comment. Fill in your e-mail address for quick registration.

Your email address:

Your comment will be checked by a Healthcare Today moderator before it is published on the site.

Article Information

Title: Misleading three a day ad
Author: Jess Laurence
Article Id: 7096
Date Added: 12th Jun 2008

Sources

BBC News

Recent Related Articles

HSJ Partnership Awards recognises leading NHS suppliers

Energy drinks ban in the UK

Three cups of this tea could lower high blood pressure

Actions

Add to scrapbook
Show Comments
Add comment
Find all related articles

Tags

Mayden - Innovative cloud-based applications for healthcare
© Mayden Foundation 2018