Log In
Wednesday 21st March 2018

Safe sex campaign 'a waste of money'

1st June 2009

A £250,000 government mobile phone campaign aimed at encouraging teenagers to use condoms has been deemed a waste of money.

Susie Squire from the Taxpayers' Alliance said: "Too often the government engages with gimmicky marketing and gimmicky advertising because they think they are going to reach a new audience. I think when it comes to spending taxpayers' money, particularly on healthcare issues, they should be going for the most effective approach, not the most fashionable." 

Share this page


There are no comments for this article, be the first to comment!

Post your comment

Only registered users can comment. Fill in your e-mail address for quick registration.

Your email address:

Your comment will be checked by a Healthcare Today moderator before it is published on the site.

Article Information

Title: Safe sex campaign 'a waste of money'
Author: Jess Laurence
Article Id: 11584
Date Added: 1st Jun 2009


BBC News

Recent Related Articles

CCGs in Sussex taking legal action

Safety net introduced following pregnant patient's death


Add to scrapbook
Show Comments
Add comment
Find all related articles


M3 - For secure managed hosting over N3 or internet
© Mayden Foundation 2018