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Sunburnt Britain

1st September 2010

A study carried out by Cancer Research UK and Superdrug has found that almost 50% of people in Britain were burned by the sun during the summer.

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The study revealed that 46% of Britons suffered sunburn and one third of people who were burned were trying to get a tan.

The 2,000 people who were polled showed that of those looking to get a tan, over one third burned themselves every year and planned to do so in the future.

Experts have said that sunburn can raise the danger of developing skin cancer and ages the skin.

Cases of malignant melanoma in Britain have increased more rapidly than any other cancer since 1985.

The poll revealed that most people were burned on their faces (40%), with arms (39%), shoulders (37%) and necks (36%) also popular.

The study said 40% of people admitted that they were not aware that the sun's rays would be powerful enough to cause sunburn.

Ed Yong of Cancer Research UK, said the data showed that Britons were not thinking carefully enough about the dangers of sunbathing.

"Getting painful sunburn just once every two years can triple the risk of melanoma, the most serious type of skin cancer. Whether at home or abroad, use shade, clothing and plenty of sunscreen to protect yourself," he said.

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